Why should the death of homepages give rise to news that's more about us? Because homepages reflect the values of institutions, and Facebook and Twitter reflect the interest of individual readers. These digital grazers have shown again and again that they aren't interested in hard news, but rather entertainment, self-help, awe, and outrage dressed up news. Digitally native publishers are pretty good at pumping this kind of stuff out.... Even serious publishing companies know that self-help and entertainment often outperform outstanding reporting.The Atlantic
Second, we should expect—and have already seen—an expedited clustering effect around news tropes, and this clustering is making news organizations more like each other.
What the Death of Homepages Means for the Future of News
Derek Thompson
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