Showing posts with label Chrysler. Show all posts
Showing posts with label Chrysler. Show all posts

Wednesday, July 3, 2019

Lee Iococca personally intervened for me

Lee Iococca


Just heard that Lee Iococca died. He was a great guy. Here's a true personal story.

In 1990 I sold my house in NJ and moved to Switzerland. Before moving I bought a brand new Jeep Renegade and shipped it over with my moving goods. Shortly after I got there the car experienced a total brake failure. Chrysler issued a recall in the U.S. but the local Jeep dealer in Geneva would not honor the recall or the warranty on the new car. Exasperated I sent a fax off to a main fax number for Chrysler Corp in Detroit. In the fax I said I would never buy another Chrysler product again, only a Toyota, Nissan or Honda. I never expected to get any reply. 20 minutes later I got a call from an executive at Chrysler who told me they were sending a specialist out to Europe with parts for my car and he would come to Geneva to show the local Jeep dealer how to fix my car. It was amazing. Do you know who was Chairman of Chrysler at that time? Lee Iococca. What a guy.

Monday, March 30, 2009

Why "restructuring" the auto industry is bad policy



"We think we can have a successful U.S. auto industry. But it's got to be one that's realistically designed to weather this storm and to emerge -- at the other end -- much more lean, mean and competitive than it currently is," Obama said on CBS' "Face the Nation" broadcast Sunday.

Take a look at the chart below. Vehicle sales in the U.S. are now at their lowest level since 1982, not because the auto industry is "not viable," but because we are experiencing the worst economic contraction since the Great Depression. Judging from his remarks on "60 Minutes," our president doesn't seem to understand that.



If "lean and mean and competitive" are code words for shrinking the domestic auto sector--reducing both physical and human capital and the associated technology--then somebody in the White House ought to look at that graph, because it is telling a very important story. It is saying that at some point down the road when the economy improves and demand picks up, there will be far less domestic capacity to produce vehicles, which will result in more imports, an ageing vehicle stock and higher car prices.

From an Administration that purports to be for the middle class and workers and for reducing "imbalances" (Obama says this all the time) and protecting jobs at home, this is once again astounding.

I believe Obama has good instincts, but his fundamental mistake was to surround himself with advisors that adhere to paradigms that have either outlived their usefulness, or were never "viable" to begin with.