Tuesday, November 11, 2014

Adam Jourdan — Alibaba reports record $9 billion Singles' Day sales


Alibaba turned Singles' Day, a Nov. 11 Chinese response to Valentine's Day, into an online shopping festival in 2009.
 
It copyrighted the "Double 11" term three years later after recognizing its commercial potential.
Reuters
Alibaba reports record $9 billion Singles' Day sales
Adam Jourdan, Hangzhou China

See also

Business Insider
This Is What It Looks Like When A Company Sells $9.3 Billion In Merchandise In A Single Day
Hayley Peterson

Alibaba Sales Hit $2 Billion In A Single Hour (BABA)
AFP

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