After Trump announced the existence of the alt-left on live TV, media outlets scurried to tell the world exactly where the term emerged from. CBS explains that it “came out of the conservative media.” CNN, quoting a director at the Anti-Defamation League, describes it as a “made-up term used by people on the right.” Heavy.com writes that “the term ‘alt-left’ began being used by the online conservative media in 2016 before it slowly migrated to more mainstream conservative voices, like Fox News’ Sean Hannity.” (Hannity, who repeatedly uses the term on his TV show, seems to be getting widespread credit.) The British Telegraph newspaper, meanwhile, flatters the president with a power of logodaedaly he definitely doesn’t have, claiming the phrase was “coined by Mr Trump” himself.
None of these explanations is really true. The term “alt-left” was probably simultaneously invented hundreds or thousands of times, always bearing a slightly different meaning depending on its inventor. But up until now, the people who most forcefully pushed the idea of an alt-left weren’t Nazis or 4chan posters or anyone else in the orbit of Trump and pro-Trump Republicans trying to invent a mythical opposite to the alt-right. The alt-left is, first and foremost, a figment of centrist Democrats....
The invention of the alt-left allowed centrist liberals to pretend that something entirely different was going on: They were sandwiched between two sets of frothing fanatics who secretly had a lot in common with each other. It established their particular brand of liberalism, possibly encompassing a few “moderate Republicans,” as the only reasonable ground, besieged by alts....Politico
The Myth of the Alt-Left
Sam Kriss
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