Wednesday, March 24, 2021

Swan Vestas Advert 80's -The Art of Marketing

 I was brought up in a working class family, and we were taught to share, not to be selfish, and that being greedy was bad. Then the Conservatives came along in the 1970's and said that being selfish and greedy was good. How did the party of 'family values' get at away with this?

The elite were extra greedy, so they got the economists to say this was especially good, and great for everyone else too. Marketing and propaganda was used sell it while pay and working conditions plummeted, and jobs went abroad.  

Swan Vestas matches were dirt cheap and the lowest quality, so how were the advertising agencies able to market them as more stylish than lighters? BTW, Swan Vestas (red matches) would catch light if you shook them, which is why they developed safety matches, (brown matches). 


lastgreek said...

Instant coffee and the sugared, refined cereals are some of North America's "swan vestas"

Mike Norman said...

Hobbes. Life is nasty, brutish and short.

Peter Pan said...

Lawn darts with lead tips. They were eventually banned.

Matt Franko said...

Shouldn’t really play with matches...,